Wednesday, 8 June 2011

Brainient

So for E&E this year we need to pitch to Brainient to help promote their software.

These are just some of the things that Brainient offer:
  • Brainient’s enhanced video advertising lets publishers and agencies place ads inside videos using a drag and drop interface
  • Brainient builds tools that help agencies turn existing video ads into interactive experiences. The company helps publishers, agencies & brands generate more results through video, by making video content interactive.
  • Pay per click (PPC) is an Internet advertising model used to direct traffic to websites, where advertisers pay the hosting service when the ad is clicked.
  • BrainAds = No risk, All Reward video advertising
  • BrainAds is the first video retargeting platform in the world. It allows you to advertise to those who've expressed interest in your brand or products by visiting your website.
  • We add a tag on your website that anonymously tracks a person's behaviour through a browser cookie. Then, whenever that person watches a video on one of our network partners, we will dynamically create a video ad for that person.
  • With BrainAds, you only pay when someone clicks on your ad. To prove the effectiveness of our platform, we're giving away 50,000 views to a select number of advertisers. You should expect around 1,500 clicks to your site and conversion rates of up to 50%.
  • The easiest way to add interactivity to your videos.It’s like Keynote for video interactivity.

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